Social Media Content
Photography | Software: Adobe Indesign, Photoshop & Illustrator
MicroLife Organic Fertilizers + OHBA: Organic Educators Non-Profit Organization
Coordinated Digital Marketing Campaign for Fall of 2023
Strategized, created all content & coordinated for 40 companies to participate in the “Fall is for Planting” campaign for MicroLife to spread Organic education and product information across various social media platforms.
Goals:
Increase MicroLife Product Sales
Get more shoppers out to local garden centers
Inspire the community to spend time outside this Fall through the “Love Mother Nature” marketing campaign
Grow the organic movement and collaborate with local retail garden centers
Collaborated with industry-relevant influencers
Paid Social Media Campaign
With the goal to grow Non-Profit membership & e-mail contact list sign-ups, I lead the planning, designing & implementation of the paid social media call-to-action marketing campaign below developed for our target audience.
Non-Profit Organization
OHBA
Date
07/2022
E-list Growth +58
Membership Growth +24